We are thrilled to announce that Magical Wool has been awarded the prestigious Gold Award for Best Breast Pads at the Honest Midwife Awards 2024!

The Honest Midwife Awards, hosted by Let’s Talk Birth and Baby, are renowned for spotlighting top-tier products that meet the needs of parents and babies. With countless breast pads available on the market, we are incredibly proud that Magical Wool stood out as a clear winner!

To find out more click here or go to letstalkbirthandbaby.co.uk/

The Honest Midwife Awards were founded by Louise Broadbridge, a senior midwife and the force behind Let’s Talk Birth & Baby. Louise is also widely known as "The Honest Midwife" on Instagram, where she has built a community of over 86,000 followers. Her platform offers practical, down-to-earth advice on pregnancy, labor, birth, and life beyond.

Through her popular classes, she empowers parents-to-be with the knowledge they need to feel confident and prepared for the incredible journey of parenthood.

Louise’s mission is simple: to provide accessible, honest information that parents and partners can truly benefit from. Her experience as a midwife, combined with her candid and supportive approach, has made her a trusted voice in the world of maternity care. We are deeply hounored that Magical Wool was recognised by someone who is as committed to supporting new parents as we are.

We want to take a moment to thank our amazing community of mothers and midwives. Your trust and support in choosing our products have played a huge part in this win. Hearing how Magical Wool has made a difference in breastfeeding journeys continues to inspire and motivate us.

This award marks a new chapter for us as we continue our mission to healing inflammation without the chemicals for new moms. We have exciting things on the horizon, and this recognition pushes us to raise the bar even higher. Whether you're a new or expecting mom, we're here to support you every step of the way for you or your little one